ABOUT

POISE Collections is a brand dedicated to designing tools for Make Up Artists and Lovers who want to invest in themselves to enhance their make up techniques. Performance in the tools we create and provide is really important to us, as is providing Animal Cruelty Free and Vegan Friendly brushes. 
Created by Poppy Johnson, Make Up Educator & Artist of Faces by Poppy, wanted to create brushes that were easily accessible with good performance for artists.

Here's the story and process of how POISE Collections came alive.
DESIGN PROCESS - JULY 2018
It all started off with the design process that started up in July 2018. Drawings were creating whilst the vision came alive. Drawings were passed back and forth to our manufacturers and suppliers until we were happy with the designs and materials being used.
SAMPLES - DECEMBER 2018
After 6 months of samples being made and changed, back and forth, we finalised the samples which would be ready for production.
LAUNCH - JULY 2019
In July 2019, we finally received the stock and were able to launch via social media, our website and a launch party. 

In the same month, we launched POISE Collections with a stand at the Make Up Festival.
MAKE UP BIBLE + FULL SET OF BRUSHES OFFER - MAY 2020
In May 2020, Poppy launched the Make Up Bible An Online Platform designed to teach you how to apply Make Up on yourself, giving you exclusive lifetime access to In-Depth Make Up Tutorials, Product Recommendations, Tools, Techniques, Discount Codes & Community access.

We created an offer and paired the Make Up Bible with a Full Set of POISE Brushes which enabled us to sell more full sets of brushes in 3 weeks..than ever.
To be continued....